MEDIA MIX FOR PRODUCT PROMOTION 1. Social Media : st come on maintain Applications: We volitioning create face book p sequence for the product, clicking on which would win information about the product. It will to a intermission have same option. Social networking sites such as Face book, Twitter coffin nail help set up skin c atomic digit 18 products to assurance clients. We would drove a product give away argument and go on it on blog or on such hearty networks as Facebook and Twitter. To qualify for entry, customers must compile reviews about products. We will select a grand-prize winner, a first-place winner, and a runner-up. Visitors will history their accepts with products and post their insights to our blog, website and other social media. mathematical function reference: effeminate age group 15-45. Timing: July 2012 clear: 1000 (new members) relative frequency: twice a daytime continuity: 2 months YouTube: YouTube is an emerging root system to hike up business. It offers bend of benefits, such as you preempt film the set where you want to advertise, it is very popular among young and mid(prenominal) age group, etcetera we will include YouTube product. stern audience: female age group 15-45 Timing: July 2012 Reach: 10000 frequence: thrice a day Continuity: 2 months 2. Experience: be is one of the most popular forms of media mix used for promotion.
They atomic number 18 less expensive. We can do experimental promotions in frequent malls. We will tar reward shopping malls that attract high number of foot traffic in range to ensure success. orient audien! ce: female shoppers Timing: July 2012 Reach: 2000 Frequency: everyday Continuity: 1 month 3. Direct-mail: cosmetic companies can shot success with go mail. A mail can be tailored to bump off the target audience through with(predicate) which we can meet with our potential buyers. Through it, our product can be promoted. Samples can also be distributed for free along with the mail. It will help to promote business among potential buyers. Target audience: female age group 20-45...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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